Real Businesses, Real Outcomes

Portfolio & Case Studies

The challenge, the strategy, the work delivered, and the outcome — for everyday businesses across Kenya.

Marketing StrategySocial MediaGoogle Business ProfileInstagram GrowthFacebook AdsBranding
Miami
Marketing Strategy · Branding · Social Media

Miami Beauty Parlour

Kenya

The Challenge

A well-loved local parlour with skilled staff, but an unclear brand and inconsistent online presence — most bookings still came from walk-ins and referrals.

Our Strategy

We ran a full audit, defined the brand voice and positioning, researched the ideal local audience, and built a content and social media plan the team could actually keep up with.

Work Delivered

  • Brand positioning & messaging
  • Audience and competitor research
  • Content pillars & posting calendar
  • Social media strategy and page setup

The Outcome

  • Clear marketing direction
  • Stronger, more consistent brand identity
  • Solid foundation for paid ad campaigns
View Case Study
Kuku Smart Joint — sample work by The Avisa Digital
Branding & Logo Design

Kuku Smart Joint

Kenya

The Challenge

A new chicken joint with great food but no visual identity — nothing memorable for menus, signage, or social media.

Our Strategy

We built a playful, appetite-driving mascot brand with the tagline 'Tasty. Fresh & Satisfying', designed to stay bold and readable at any size.

Work Delivered

  • Custom mascot logo design
  • Tagline and typography choices
  • Menu-ready brand assets
  • Social and signage-ready files

The Outcome

  • Instantly recognisable brand
  • Consistent look across social & signage
  • Professional first impression for new customers
Kamau
Social Media & Google Profile

Kamau Hardware Store

Thika, Kenya

The Challenge

Years of trading, but customers only found the shop by word of mouth. Nothing showed up when nearby buyers searched online.

Our Strategy

We claimed and optimised the Google Business Profile so the shop appears in local 'near me' searches, then built a simple weekly Facebook posting routine.

Work Delivered

  • Google Business Profile setup & optimisation
  • Photos, hours, and service categories
  • Weekly stock and offer posts
  • Facebook page clean-up

The Outcome

  • More calls from brand-new customers
  • Active, discoverable Google profile
  • Regular Facebook presence customers trust
Zawadi
Instagram Growth & Content

Zawadi Cosmetics Shop

Nairobi, Kenya

The Challenge

Strong skincare and beauty stock, but the page looked random and was not reaching younger buyers.

Our Strategy

We built a simple, repeatable content plan around proof and education — before & after results, product highlights, and honest skincare tips.

Work Delivered

  • Instagram content plan
  • Product photo direction
  • Captions and hashtag structure
  • Consistent visual style

The Outcome

  • Consistent posting the owner can maintain
  • More DMs and walk-in customers
  • Clear, recognisable brand look
Ochieng
Facebook Ads & Branding

Ochieng Furniture

Kisumu, Kenya

The Challenge

Quality custom furniture, but reach was limited to people who already knew the workshop.

Our Strategy

We designed clean creatives showcasing finished work, then ran a focused Facebook campaign targeting nearby homeowners with clear enquiry messaging.

Work Delivered

  • Ad creative and copy
  • Audience targeting setup
  • Campaign management & optimisation
  • Product photo graphics

The Outcome

  • Ads reaching local buyers daily
  • Professional presentation of his work
  • New orders from customers found online